ReNOVAte Your Revenue & Grow Community Connections with NOVA

Empower your customers to choose joy when you optimize your retail space

Home Medical Equipment Retailer

What Does ReNOVAte Your Revenue Mean?

As a Pharmacy, you’ve probably tried numerous tactics to grow front end store revenue that are only distantly related to your core mission of helping those in need. Growing your revenue, margins and mission means saying goodbye to cards, candy and candles.

As a Medical Equipment Retailer or provider, you may be struggling with your revenue, margins and value when you have to compete with Amazon or vendors who sell direct to your customers.

As a vital part of your community, it is important that you thrive with retail products that improve the health and well-being of your customers. This is a much more effective strategy to optimize your retail space and connect authentically with your community.

NOVA’s ReNOVAte Your Revenue program inspires and guides independent pharmacies and HME retailers throughout the U.S. to scale retail sales and margins successfully, based on proven execution steps, methods and strategies.

Grow your revenue and give your customers a unique and empowering experience that improves their quality of life.

Watch & Learn

The 6-Part ReNOVAte Your Revenue Series Shows You the Why, the How & the Execute

Become a NOVA MVP

NOVA MVPs are the Most Valuable Person in the customer’s life because they transform lives through a unique combination of education, expertise, and empathy. 

The MVP Training will help you become your customers’ Most Valuable Person, because you’ll provide the NOVA education and expertise they’re looking for when they come into your store.

Whether you are new to the Home Medical Equipment industry or a seasoned veteran, the NOVA MVP program will provide you with new ways to engage with customers and help them turn feelings of frustration, denial, or shame into feelings of joy, positivity, and empowerment.


Learn how to give your customers a five-star experience and improve their quality of life with NOVA product solutions.

A display of various NOVA HME180 Products. Empowering Human Ability.

SuperNOVA Network

SuperNOVA Certified logo with yellow butterfly
SuperNOVA Dealers are the brightest stars in the NOVA universe and have an unwavering commitment to delivering an exceptional HME experience.
Do you have what it takes to go SuperNOVA? Find out here.


1990 photograph of the Anderson family, longtime owners of Oswald’s Pharmacy in Illinois, how to grow your pharmacy business

How To Grow Your Pharmacy Business

Independent pharmacies face so many challenges, with declining reimbursement revenue and greater competition from Amazon and big retailers. If you own a small pharmacy, you might be asking yourself: how on earth can I grow my business? NOVA is committed to helping independent pharmacies grow

Read More
woman walking with another, older woman; outside as the older woman uses a rollator walker to prevent falls

Three Ways to Prevent Falls

Falls are the leading cause of injury for people age 65 and older, and more than 1 in 4 adults report a fall injury every year. This alarming statistic underscores the urgent need for action: falls not only pose a significant risk to the health

Read More

Choose Joy with NOVA

What is your name?

How can we get in touch with you?

Are you interested in joining the NOVA Network?

Let us know what questions you have and we'll get back to you.