About NOVA
NOVA is invested in Empowering Human Ability through our people, products, services, and culture
Choosing Joy & Empowering Human Ability Since 1993
NOVA’s mission is to inspire and support those who choose joy, empowerment, and positivity in the face of physical, mobility and personal challenges.
We believe there is nothing more important than your mobility, independence, and time with the people you love.
We are passionately committed to providing products and services that help fully realize the potential and possibilities of people with physical challenges.
We believe that every individual has a full and fulfilling life to live, and Home Medical Equipment should represent the soul and style of the user, provide solutions that allow you to thrive, and bring people together.
Our vision for empowering human ability has expanded to include resources for caregivers, medical professionals, and end-users in an “ecosystem of care” that promotes healthy, fulfilling and productive lives.
A Welcome Message from Our Founder
Transforming Lives By Helping Others
NOVA founder and CEO Sue Chen is a passionate advocate for individuals with physical or mobility challenges and their caregivers and loved ones.
Sue’s father, a rehabilitation doctor at the V.A. Rehab Center and then in Hollywood, FL., started NOVA manufacturing in Taiwan because he couldn’t find the right assistive products for his patients. His mission was cut short when he passed in 1984. Sue chose to honor his legacy by starting NOVA in the U.S. and growing the company organically and on her own terms.
With NOVA’s unique line of fashionable and functional Home Medical Equipment, Sue and her team assist millions as they rediscover independence, positivity and empowerment.
“I love sharing the solutions, comfort, hope, and joy that our products deliver. It’s the best and most important part of my job.”
– Sue Chen, NOVA CEO
Education & Resources
Anyone can improve their health and well-being with the right information and a positive, proactive mindset. This is especially true for those facing changes or transitions related to aging and recovery.
In other words…
Most falls can be prevented.
Most mobility struggles can be improved.
Most recoveries can be easier.
Most of life’s challenges can be overcome.
Use NOVA’s free educational resources to help your customers stay healthy and choose joy with a safe and empowered lifestyle.
Hear From the NOVA Network
You Can Home Medical–Louisville
“NOVA MVP training is the most informative program we have experienced. It’s fun and engaging but also teaches you what you need to know along the way. We learn helpful tips and tricks to better teach our customers how to safely use their new NOVA. We LOVE NOVA and are PROUD to provide quality, stylish products to our community!”
Jess Neal
Store Manager
Hear From the NOVA Network
Affordable Medical Supply
“We are incredibly proud to be a SuperNOVA Dealer and NOVA MVPs! The reliability, great customer service, wonderful warranty programs and products support have been exceptional.
The large variety of products has made NOVA our one-stop-shop. MVP training has been a great opportunity for our staff to grow their knowledge of NOVA products and standards. Thank You NOVA!”
Rachel Martinez
Store Manager
Hear From the NOVA Network
Life Care HME
“We choose NOVA because it means quality assurance and a cut above! We need that for our patients, customers safety!”
Nancy
Store Manager
Hear From the NOVA Network
Oswald's Pharmacy
“No one else in the HME industry does medical equipment like NOVA! They truly get the retail environment and do everything they can to create a win-win partnership. From their color coordinated, well designed retail packaging to their educational videos and hands on support – you won’t find another vendor this helpful!”
Alex Anderson
Owner
NOVA News
Transforming Pharmacies: A Conversation with Atlantic Pharmacy
In the bustling heart of East Los Angeles stands Atlantic Pharmacy and Medical Supplies, a beacon of community care and commitment. Nancy Sukal and Claire Gutierrez of NOVA Medical Products had the pleasure of sitting down with Rosa Garcia and Nichole Cobos, two dedicated members
How To Create a Great Pharmacy Experience
Are you feeling like the customer experience in your store needs a refresh? Wondering how to create a great pharmacy experience? Creating an amazing and supportive environment for your customers is easier than you think. We’ve seen pharmacies just like your own totally overhaul their
The HME180 Podcast – Episode 4 – Karter McKinlay from The BONE Store
Karter McKinlay, CEO of The Bone Store, and Sue Chen meet face to face in the NOVA lounge as they delve into several topics, including performance pay programs, unveiling the game-changing impact of substantial incentives on employee performance. McKinlay’s insights, likening the effect to the legendary